Car Rental or Why We're Starting a Blog We Never Wanted to Write

October 3, 2024

Car Rental or Why We're Starting a Blog We Never Wanted to Write

When someone wants to rent a car, they want to rent a car. Not read a blog. So why are we enriching the already content-saturated internet with yet another page? A text about what it's like to market an affordable service that almost no one knows about yet.

We're not entirely objective, but all the more convinced: We have the best website of all car rental companies in Switzerland. Maybe even in the world. What we know for certain is that we have the lowest prices. Ask your calculator or compare for yourself.

Rent a Car Now

Want to Rent a Car in Zurich? Or Not?

We only write such subheadings with keywords like "rent a car in Zurich" because of Google. This helps us get found better. Because that's our problem: Nobody except you knows about us yet. Tom, Dick, and Harry still need to hear about us, and the wannabe car influencer who takes selfies with rims and air fresheners for money isn't on our payroll. So how can we grow? With a cheap trick to get affordable traffic through Google searches.

So far, we've only grown one way: word of mouth. While it costs nothing and builds lots of trust, it's slow. That's why you should be glad we've started this blog we really never wanted to write.

Because during the 50 weeks of the year when you don't need a rental car, it's good for you if others are driving it. This allows us to keep our prices low. Small, shameless advertising insert: With us, you can find a Tesla Model 3 for just CHF 24.50 per day. As we grow, we might eventually open a second location. Maybe right in your neighborhood.

Rent a Car for 1 Month: The Next Keyword

Trust us, we'd rather plaster Switzerland with billboards than do search engine marketing. But we're not Hertz or Avis, nor are we Mobility or one of those cool new car subscription services with lots of investor capital. The Hire Guys are real: We're two brothers from Glarnerland with a small team and an even smaller advertising budget.

That's why we need to set bait on Google. Like how the police set up speed traps, just a bit less sneaky. After all, we're quite fair in every other way. Here are our advantages briefly summarized:

  • We have no mileage limit.
  • If you want, we'll deliver and collect the car.
  • We're uncomplicated.
  • When you call us, a real person answers the phone.
  • Did we mention there's no mileage limit?

Hello, Want to Rent a Car in Zurich?

Sorry, that was the last keyword in a subheading. Now Google has to find us. You should too: The simple process alone speaks for itself. You get a key code by email and can pick up your car anytime. Public holiday, midnight – no problem.

Speaking of interest: Thanks for reading this far. Now we're naturally curious: How did you find our first and certainly not last blog post? What would you like to read more about, what else do you want to know from us? Feel free to contact us at office@thehireguys.ch. Our CMO will respond immediately, unless he's busy with accounting or customer service.

Otherwise, we'd be happy if you share our website: on TikTok, Telegram, or by phone. Or if you rent a car:

OK, fine, I'm clicking on this button now so you get conversions.